editorial photography definition
Editorial Photography Definition
An editorial photography definition would be a short term description of this field of photography. It is a style of photography which seeks to tell an idea or display a message through photography. Editorial photography can be broadly divided into advertising and news-style photography. It differs from photojournalism in the sense that the purpose of photojournalism is to observe or record events; whereas, the aim of advertising photography is to sell products.
The aim of the commercial photographer is not to take photographs for an editorial purpose. Rather, commercial photographers are charged with promoting products and/or services by means of photography. In recent years, social media photography has emerged as one of the pillars of modern commercial photography.
A large number of photographers fall under the category of commercial photography photographers.
A photographer working in any of these fields is called a commercial photographer. In most cases, a commercial photographer will be associated with one specific commercial photography firm or agency. However, in some cases, photographers who work with multiple firms or agencies are known as editorial photography specialists.
When you go to the Internet to look for an editorial photography definition, you will get a plethora of sites and blogs that claim to provide complete information about this field. But what you should keep in mind is that there is no single authoritative website or blog which can provide a clear cut understanding about this field. As a matter of fact, many people believe that an authoritative website will help them make up their minds about this career option. In reality, you should be very choosy about the sites that you visit. Only those sites offer genuine and informative information can help you make up your mind about this profession.
When it comes to researching about the editorial photography definition, you will come across many glossy magazines which claim to offer an in depth look at the world of this field. However, the editors and reporters of these magazines and newspapers make serious mistakes that can actually harm your career. For example, some editors indulge in making grammatical and contextual errors which make the readers feel that the magazine is less than professional. In other words,
if you work with such media, it is better that you stick to magazines which offer original and informative content.
Moreover, some magazines and newspapers often choose to feature photographs which are meant for advertisement rather than those which are meant to be used as editorial photography examples. For example, if you are preparing a portfolio for an upcoming client, you can send him/her an image of yours which is meant for advertisement. Therefore, it is best to stick to newspapers, magazines and other media which aim at offering original and informative content.
You can either create a mood board or ask an assistant to go through the image with you to check if the mood board suits the image and the style of the shoot. For example, the location, the attire of the subjects, the time taken, the number of accessories required and other such factors.
The question as to what is editorial photography has become more than a simple one. The definition may also be called a marketing term. It is, indeed, a style of photography that seeks to tell an important story or depict a certain idea through photography.
An example of this might be a fashion photographer who takes photographs of the latest trends in women’s fashion in order to advise fashion designers about the current styles that will be seen next season. In addition, an editorial photographer might take photographs of newlyweds going from beach side to bedroom to wedding photography and even baby photography. They might also take pictures of the bride and groom’s first dance as a married couple and even shots of their first child playing in the pool.
This is just one example of editorial photography, as there are many different types of photographs that fit this definition. There are commercial photography photographers who take photographs of products for retailers, art photographers who take photographs of paintings and sculptures for architects, landscape photographers who photograph gardens, and family photographers who may specialize in family pet photography for busy professionals who need such photography to supplement their income. These photographers often work in conjunction with other professional photographers or they may simply produce their own photographic products.
Commercial magazines and newspapers often define and describe editorial photography within their pages. However, some photographers who work freelance for magazines and newspapers also specialize in commercial photography. When describing a magazine or newspaper feature featuring editorial photography, the writer should include not only the photograph, but the text and caption explaining the photo.
In editorial photography, a mood is described as the intensity or feeling of a subject or situation.
A skilled photographer will capture the feeling of happiness, sadness, anger or surprise in a way to make the photo tell a story.For example, you can use light or shadow to indicate a mood, or use white objects to emphasize an emotion such as love or sadness. Here are some of my favorite editorial photography tips.
Styling: The use of styling is very important to the process of taking pictures. If the photographer fails to capture the mood or effect he wants to show, his pictures will lack meaning. If he uses too much shading, his image could come across as cartoonish. On the other hand, if he uses too little styling, the photo could lose its real subjectivity. An experienced photographer will learn how to use styling properly in each situation.
Lighting: Lighting is another crucial aspect of shooting images that many people overlook.
Lighting can be tricky because sometimes it doesn’t always work. However, a skilled editorial photographers knows how to use lighting effectively to give his subjects a sense of depth and realism. He also knows when and how much to use lighting. This is one of the most important skills of a professional photographer. He should know the proper use of exposure settings and focal points (ie: main subject) in each picture he takes.
Now that you have learned the four components of a good photograph, you are ready for your first assignment as a professional photographer. Also, be sure to keep up with your portfolio by reviewing your work in the press and displaying your best shots. Your portfolio not only shows your style but also helps potential employers determine whether or not you are capable of doing the job. The right credentials, experience and portfolio will help land you that new commercial photography gig. If you can show a path to success with your photography then you are well on your way to becoming a successful commercial photographer.